Chetan's Blog

The Mercedes Blog V – The Star Shines Bright


This post is from Mercedes for whom Chetan is an inspiring icon.

 The Tri-Star is back where it belongs– on top. The Indian luxury market has seen a rising demand for luxury-on-the-road; and who better to fulfil this need than the iconic Brand? This year saw a slew of launches with the GL-Class, A-Class, the E-Class, the B-Class diesel and of course the G63 AMG. These new vehicles are young, dynamic and technologically advanced and have caught the fancy of the entire nation. 

This has been a great year for the Brand and the ‘Dream Car’ portfolio that has worked so well for the Indian consumer.

 The ‘Dream Car’ portfolio has ushered in not only new models but a new attitude.  Mercedes-Benz has decided that 2013 will be the year of the offensive and their four-pronged strategy reflects the Company’s core ethos– bring in new products and optimise existing ones; expand dealer network; invest more in areas like coaching and training customers; and provide services such as financing, leasing, insurance and maintenance of products. 

Everything is in growth mode for Mercedes-Benz. New models, new dealerships and new financial services. With the market opening up and new customers aspiring for the Star, the dream is becoming a reality for more and more consumers looking for luxury, safety and performance.

And for Mercedes, this is truly a dream run.


The Mercedes Blog IV- Compact Luxury . Big growth.


This article is provided by Mercedes Benz.

They say when you are at the top, you get a whole new vision of the world. Mercedes-Benz after regaining the top position has a new view of the automobile world. The Company is in growth mode and chalking out a Starry future for itself.

 Compact, stylish and a dream come true, the  A-Class and the B-Class have introduced the Indian customer to a whole new world of luxury. Positioned as the ‘pulse of a new generation’ and the ‘luxury tourer’ respectively, the company is garnering an overwhelming response to these new models. Looking at the response from this growing market, Mercedes-Benz has announced the launch of more such models in this segment in the coming year. 

Having set the tone and trend this year, the company has announced  a sedan and an SUV for the coming year. And guess what? The long waiting period for the A-Class and B-Class is also set to reduce soon and the Indian customers can get their share of luxury speedily as the company is planning to assemble the cars locally at their Chakan plant in Pune.

The launch of six new cars this year has put the company on the growth trajectory. And the success of the new compact cars has given the company a clear edge in the market.  Sure looks like it’s compact, it’s luxuryand it’s the Tri-Star, all the way. 


Five things women need to change about themselves


Dear Ladies,

Happy Women’s Day! A lot is said on how men should change for us to respect our women better. Here are some: Men need to see women as people, not objects. Men should realize and truly believe women are as talented, capable as men, and sometimes even more so. Men should not discriminate in the work place or at home. Men have to respect boundaries and make sure their words to not make women feel uncomfortable. Men have to respect women’s choices – in what they wear, where they want to go and at what time. Men should never use force or intimidation towards women.

Yes, we men have to learn. However, the stubborn, fragile and pampered Indian male ego is a tough nut to crack. Collectively, we as Indian men, have a long way to go before our women can be proud of us. We will. At least the process has started.

But in all this well deserved male-bashing, I hope the ladies do not miss out on another set of changes required, on themselves. Yes, for all the talk of women being denied their proper place in society, ladies need to do some self-reflection too.

Hence, on this Women’s day, I shall attempt the unthinkable. As a man, I will venture out and give women advice, on women’s day. That alone is reason enough for me to be bashed to bits. However, every now and then, we men are prone to risk-taking behaviour. So forgive me, for I have dared.

Anyway, here goes. Five things I feel women need to change about themselves, to make things better for their own kind.

The first behaviour that needs to end is the constant desire to judge other women. Women are hard on themselves. They are harder on each other. An overweight woman enters the room. Most women are thinking ‘how fat is she?’ A working mother misses a PTA meeting due to an office deadline, others think ‘what a terrible mother she is’. A girl in a short skirt makes other women go ‘Slut!’ in their heads. A pretty woman’s promotion makes other women wonder what she had been up to to get the job. From an ill-fitting dress to a badly cooked dish, you are ready to judge others. This, despite knowing, you yourselves are not perfect. As a woman, it is tough enough is to survive in a male dominated world. Why be so hard on each other? Can you let each other breathe?

Second, the faking needs to end. A common female trait is the relatively quick adaptation to feed male egos. Laughing at men’s jokes when they aren’t funny, accepting a raw deal in an office assignment or playing dumb to allow a man to feel superior are just a few occasions when you do your own kind no favor. Who are you? And why can’t you be that person? Why are you faking it so much? If something bothers you, say it. What’s the point of collectively harping on equality, when as individuals, you are happy to lapse into being clueless eye flutterers, just to keep men happy?

Three, and this is serious, standing up for your property rights. Plenty of Indian women give up their lawful property rights for their brothers, sons or husbands. Sorry if it sounds harsh, but too many Indian women are emotional fools and need to be told so. You are not demonstrating your eternal selflessness when you give away your property. You are hurting your own kind.

Four, women need to become more ambitious and dream bigger. All young Indians – men and women, should have a fire in their belly. Perhaps the way the Indian society is structured, our women are not encouraged to be as ambitious as men. However, for their own sake and the nation’s sake, all Indian youth must have ambitions and aspirations to do well and reach their maximum potential in life. Many Indian women have done much better than men. Use them as inspiration and work towards your dreams. Your success is what will finally make Indian men respect women. Play your part.

Five, don’t be too trapped in the drama of relationships. Relationships are vital. Being a good mother, wife, sister, daughter, friend and lover are extremely important. However, don’t get too tangled. You have another relationship, with yourself. Don’t sacrifice so much that you lose yourself. Not regularly, but just every now and then, be a little selfish. It is when a woman will assert herself she will be taken seriously. You are not only here to assist others in living their lives. You have your own life too.

I will end here. Hope you will see the point and intention behind what I am talking about. If not, then I am in big trouble. And there’s no recourse to a men’s day to save me either.

Click here to visit the publication site


The Mercedes Blog – III: Let inspiration drive you to your dreams


It’s been long since my last blog. For those who don’t follow me on twitter or Facebook – Let me start by wishing you all a brilliant 2013 ahead. The New Year holds a lot in store for all of us – New aspirations, new expectations and new inspirations.

While aspirations and expectations stem from us, inspiration is something that grows on us. Without inspiration; aspirations are never achieved and expectations are never met.

As a writer, I seek inspiration from everything around me, on an everyday basis. Inspiration is essential to me and my craft. It’s what keeps me going.

The year is still young; allow me to ignite your aspirations with some inspiration.

To ensure some continuity with past posts I’ll be taking a leaf from my previous blog post – ‘The Mercedes Blog – I: Taking a shot at your dreams’. In that post, I told you about me quitting my job to follow my passion for writing. In this post, I’ll be supporting a passion of a different kind.

Are you passionate about speed? Do you have an unending love for fast cars?

Then fast forward to the Mercedes-Benz Performance Drive. The Mercedes-Benz Performance Drive is the answer to those who hate giving-in to speed limits; it’s the answer to those who thought that racing isn’t for Indians or the Indian roads. Performance Drive in short, is your ticket to a career in the fast lane.

The Mercedes-Benz Performance Drive will hone your driving skills on racetrack and riveting surfaces while unleashing the performance of thoroughbred Mercedes-Benz cars. It’s where you can learn, improve and challenge your driving skills under expert supervision. Master the perfect interplay between man and machine with the help of dynamically constructed modules, race-tested instructors and incredible cars. 

India’s presence in international races has always been scarce due to an absence of infrastructure and expert guidance. The Mercedes-Benz Performance Drive is set to change all of that! The first of its kind in India, it comes with a bevy of programs, experts and tracks that will elevate your driving to that of an expert.

If you have harboured dreams of being a race driver since childhood, don’t let go now, you have all the inspiration you need!

Check out all that the Mercedes-Benz Performance Drive has to offer – http://www.mercedesbenzperformancedrive.in/

Do share your views about it with me. And do let me know if any of you sign up for it.

Stay Happy. Stay Inspired.

Lots of Love,

Chetan Bhagat


Air france – Chetan Bhagat contest


Hi Guys,

 Long time no blog. Well, most of you get updates from me on Twitter anyway. Also, I’ve been busy, with work and other things.

 However, I wanted to write this short blog to tell you about an exciting contest that combines two of my passions – writing and travel. 

 Yes, so writing 300 words (or less even, that is the max limit),  can win you 2 tickets to anywhere in the world from Air France. (Yes, anywhere in the world, and a stopover in Paris is added in too!). 

 What’s more, this isn’t a lottery. You write your short note (the topic is a memorable trip of yours) and post it on the contest site that is integrated to FB and twitter. Winners are decided based on 1) the views you get, or popularity and 2) the judges opinion on the writing.

 Hence, it is a good way to practice your writing, relive that fun trip, have your friends read it and if you are lucky – win a trip to anywhere in the world (where Air France flies).

 More details on the site here:  http://bit.ly/AFIN_DOAT

 Have fun.

Regards,
Chetan Bhagat


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